Product Delivery

Elise Castelli

Product Owner
6+ Years Experience
Barcelona, Spain

"Technical Product Owner building scalable SaaS digital products."

SaaS PlatformsProduct DiscoveryAPI SolutionsUX Execution
profile summary

Helping Teams Build Better Digital Products

I am a Product Owner based in Barcelona. I work as the bridge between business goals, customer needs, and development teams.

With experience in SaaS tools, web architecture, and APIs, I focus on turning broad product ideas into clear, realistic specifications that developers can build efficiently.

I coordinate every day-to-day part of the delivery process: refinement, scoping sessions, roadmap planning, and analyzing metrics to make sure we make a genuine difference with every update.

competencies
Product Ownership
Product Discovery
Agile / Scrum / Kanban
API Integrations
AI Product Features
Stakeholder Management
Jira / Confluence
Technical Specifications
Data-driven Decisions
trajectory

Professional Journey

Sept 2022 – Present
Barcelona

Product Owner atAdkomo

Active
  • Product ownership of the internal SaaS platform, focusing on campaign performance and optimization.
  • Integrated public and private APIs with over 20 global partners with automatic sync features.
  • Helped experiment with AI-assisted features using OpenAI to improve internal query classification.
  • Led the design and delivery of a brand new internal landing-page web builder for marketing teams.
  • Improved product discovery and backlog prioritization based on clear system analytics.
  • Improved standard Agile workflows to help engineering teams work in more predictable weekly sprints.
  • Collaborated daily with developers, UX designers, and account managers to ship tool improvements.
  • Monitored server and platform metrics to support product reliability and scalability.
SaaS PlatformAPI IntegrationsAI ExperimentsAgile & ScrumWeb Builder
Mar 2021 – Aug 2022
Barcelona

Presales Technical Consultant atHP Inc.

  • Provided technical consulting and structured solution designs for collaboration hardware and software.
  • Hosted training sessions, technical workshops, and product onboarding for integration partners.
  • Created hands-on product demonstrations and helped answer complex configuration questions.
  • Aligned product requirements and sales support with teams across multiple European markets.
Technical ConsultingPartner EnablementProduct DemosCross-Team Support
Jan 2019 – Mar 2021
Barcelona

Product Owner / Project Manager atTool4staffing

  • Owned the backlog and feature roadmap for an ATS / recruitment cloud-hosted SaaS application.
  • Introduced Agile processes (Scrum & Kanban) to organize development priorities and tracking.
  • Supervised client onboarding and historical database migrations onto the cloud platform.
  • Helped transition the software suite from custom-client projects into unified standard features.
ATS PlatformSaaS MigrationDatabase OnboardingAgile Setup
tooling stack

Tools & Technologies

SaaS applications, developer platforms, and database technologies used in active delivery cycles.

Ji
Jira
Agile Tracking
Co
Confluence
Product Specs
Su
Supabase
Database & Auth
Ne
Next.js
Web Framework
Re
React
UI Library
Op
OpenAI API
AI features
Po
PostgreSQL
Relational DB
Gi
GitHub
Version Control
Ve
Vercel
Web Hosting
No
Notion
Knowledge Sharing
global reach

Language Fluency

Ready to cooperate with international software partners and remote engineering teams.

FrenchNative
EnglishFluent
SpanishFluent
ItalianBeginner